Sales Enablement Specialist

Year    Chennai, Tamil Nadu, India

Job Description

Content Manager - Sales Enablement
The Content Manager is responsible for creating and maintaining sales-ready materials within the Global Knowledgebase and associated sales repositories. This position operates under and reports to the sales enablement. This role requires a strong commitment to producing well-organized, customer-focused content that clearly conveys key messages and effectively showcases the benefits of products or services.
Key Responsibilities

  • Oversee the narrative strategy to ensure content effectively engages and resonates with its intended audience.
  • Improve repository development through the integration of pertinent artifacts into the content management system.
  • Source and consolidate reusable, proposal-specific materials from diverse organizational channels.
  • Develop a comprehensive content strategy that aligns with both immediate and long-term marketing objectives.
  • Collaborate with marketing and design teams to strategically plan and optimize content, visual aesthetics, and presentation layouts.
  • Edit, proofread, and elevate content artifacts to ensure consistency and maintain high quality standards.
  • Upload NTT DATA's sales materials to content platforms after obtaining necessary expert approvals.
  • Evaluate and organize materials to prepare client-ready documents and identify needed updates.
  • Delegate tasks to translators, editors, and designers as required for content refinement.
  • Methodically categorize collateral within the knowledgebase and update it with pertinent, company-specific resources.
  • Ensure accurate assignment of metadata, monitor for duplication, and confirm format compliance with established templates.
  • Verify all artifacts are clearly labeled and accompanied by appropriate informational tags in accordance with sales enablement guidelines.
Content Lifecycle Management
  • Demonstrates comprehensive expertise in all facets of content creation and distribution.
  • Manages content expiration schedules and coordinates archival procedures as required.
  • Performs regular assessments of the repository to maintain accurate taxonomy tagging practices.
  • Oversee and tracks expiration timelines, collaborating proactively with subject matter experts to ensure timely updates ahead of deadlines.
  • Compile periodic reports summarizing content inventory and publication metrics.
  • Conducts webinars and workshops to educate new users on best practices for effective repository utilization.
Collaboration and Additional Duties
  • Develop and sustain a robust network of subject matter experts throughout the organization to facilitate effective content creation and maintenance.
  • Address inquiries and engage with subject matter experts to provide continuous support.
  • Partner with the sales enablement team to produce promotional materials as required.
  • Work in close coordination with IT to assist in implementing system enhancements.
Preferred Candidate Profile
  • A bachelor's degree in communications, English, or a related discipline is required; an MBA is preferred.
  • Five years of relevant experience in content management or a similar capacity.
  • Outstanding written and verbal communication skills.
  • Advanced computer literacy with familiarity in leading content management systems; knowledge of SharePoint is preferred but not required.
  • Proficiency in MS Word, PPT, and Excel.
  • Proven ability to develop engaging content that encourages audience interaction.
  • Strong leadership abilities.

Skills Required

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Job Detail

  • Job Id
    JD5026026
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Chennai, Tamil Nadu, India
  • Education
    Not mentioned
  • Experience
    Year