Job Description

Key Responsibilities:

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Develop and execute a results-oriented social media content strategy aligned with the company's brand and business goals

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Create original, engaging content for various platforms including posts, reels, stories, short videos, etc.

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In-depth knowledge of social media platforms, trends, algorithms, best practices & lead generation.

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Design visual content using tools like Canva, Adobe Creative Suite, and other relevant software

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Write compelling captions and platform-specific copy to maximize engagement and conversion

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Manage content calendars and post schedules to maintain consistency across channels

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Monitor trends, hashtags, and algorithm updates to adapt content strategy accordingly

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Handle full community management: reply to messages, engage with followers, and grow brand visibility

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Plan and manage paid campaigns (Meta Ads & Google Ads), monitor budgets, and track ROI

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Drive lead generation and conversion through strategic content and CTA optimization

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Track and report performance metrics using analytics tools (e.g., Meta Insights, Google Analytics)

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Optimize content and profile performance for SEO and search visibility

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Continuously work to increase followers, boost customer engagement,Lead generation and enhance online reputation

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Work independently, meet deadlines, and manage multiple platforms and campaigns and submit monthly report and content calendar to management

Skills & Qualifications:

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Bachelor's degree or Diploma or Certification in Digital marketing

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Minimum 2-5 years of proven experience in social media content creation independently

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Proficient in content design and video editing tools

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Experience with SEO, Meta Ads, and Google Ads

Job Types: Full-time, Permanent

Benefits:

Health insurance Life insurance
Schedule:

Day shift Monday to Friday * Weekend availability