Job Description

Contribute to the development and execution of comprehensive marketing plans to drive enrollment

in cybersecurity courses and programs.


Identify target markets and develop strategies to reach prospective students, professionals, and

corporate clients.


Create compelling content to showcase the academy's expertise and offerings in the cybersecurity

domain.


Coordinate and execute marketing campaigns across various channels, focusing on digital platforms,

industry events, and partnerships.


Establish and maintain relationships with industry influencers, educational institutions, and potential

corporate partners to expand the academy's reach and collaborations.


Collaborate with internal teams to ensure alignment of marketing efforts with course offerings and

industry trends.


Monitor campaign performance using analytics tools to optimise marketing strategies and improve

conversion rates.


Prepare regular reports on marketing KPIs, including student enrollments, leads generated, and

conversion rates.


Creating development plans and forecasting revenue targets and growth projections.


Identifying market opportunities through meetings, networking and other channels


Conduct comprehensive market research and competitive analysis to identify opportunities, threats,

and industry trends. Present these findings to management to inform strategy development.


Liaising with Management to develop marketing strategies.


Create proposals and implement payment systems within agreements.


Prepare presentations and marketing plans for new clients.


Develop a market visit itinerary and conduct visits according to the schedule.


Work diligently to resolve unique and recurring complaints, promoting loyalty and enhancing

operations.


Develop marketing strategies for higher marketing penetration and achievement of business growth.


The position entails periodic travel for meetings, client interactions, event coordination, and

conducting market research.


Additional duties may be introduced as needed, in accordance with the organisation's requirements.

Job Type: Full-time

Pay: From
15,000.00 per month

Benefits:

Cell phone reimbursement
Language:

English and Malayalam (Required)
Willingness to travel:

50% (Preferred)
Work Location: In person

Expected Start Date: 06/08/2025