Develop, implement, and oversee marketing and advertising campaigns across various channels, including digital and traditional media.
Market Research:
Conduct research to understand customer preferences, market trends, and competitor activities to identify new opportunities.
Content Creation:
Create and proofread marketing copy for different platforms, including online ads, newsletters, brochures, and videos.
Social Media & Digital Marketing:
Manage social media accounts, create digital content, and potentially assist with pay-per-click (PPC) advertising and website content.
Brand Development:
Increase brand awareness and develop the overall brand image by aligning marketing efforts with business goals.
Stakeholder Collaboration:
Work closely with internal teams (sales, design, production) and external partners (agencies, media outlets) to ensure cohesive marketing efforts.
Performance Analysis:
Monitor, analyze, and report on the performance and return on investment (ROI) of marketing campaigns to adjust strategies as needed.
Budget Management:
Manage and monitor marketing budgets effectively to ensure campaigns are delivered within financial constraints.
Event Coordination:
Organize and attend events like conferences, exhibitions, and seminars to promote products and build relationships.
Customer Relationship Management:
Build and maintain strong relationships with customers and update customer databases.
Key Skills & Tools
Strong communication and interpersonal skills.
Knowledge of modern marketing techniques and digital marketing tools.
Proficiency in market research and data analysis.
Experience with content management systems (CMS) and Customer Relationship Management (CRM) systems is beneficial.
Effective time management and organizational skills.
Job Type: Full-time
Pay: ₹18,000.00 - ₹25,000.00 per month
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