Job Description

The Executive - Content Creator will have a strong aesthetic sense, a flair for writing, and the ability to work across multiple content formats, from short-form reels to long-form storytelling. They should be adept at conceptualizing, referencing, and storyboarding content while understanding promotional marketing strategies. Prior experience with an agency or handling large clients within the arts and culture sector is highly desirable. Familiarity with Serendipity Arts Foundation and its work is essential for this role. About Serendipity Arts Foundation: Serendipity Arts Foundation is an organisation that facilitates pluralistic cultural expressions, sparking conversations around the arts across the South Asian region. Committed to innovation and creativity, the aim of the Foundation is to support practice and research in the arts, as well as to promote sustainability and education in the field through a range of cultural and collaborative initiatives. The Foundation hosts projects through the year, which include institutional partnerships with artists and art organizations, educational initiatives, grants and outreach programmes across India. Please note: 1. The vetting process for this role comprises 2-3 rounds of interviews and may be followed by a brief assignment. 2. Festivals From India is hiring for this role on behalf of Serendipity Arts Foundation 3. This is an on-site, full-time position based in Delhi. 4. Salary band for this role is available upon request. Requirements Essential Qualifications:

• Bachelor?s or Master?s degree in Journalism, Mass Communication, English, Marketing, Public Relations, or a related field.

• A strong understanding of content marketing, digital media, and brand storytelling is preferred.

• Additional certifications in creative writing, digital marketing, or copywriting can be advantageous.

Essential Experience:

• 3-5 years work experience in the arts, preferably within the content space.

• Excellent writing and communication skills.

• Strong portfolio showcasing expertise in both short-form and long-form content, including social media reels and editorial-style storytelling.

• A keen eye for design, aesthetics, and storytelling.

• Proficiency in storyboarding, referencing, and ideation for content production.

• Understanding of digital marketing and promotional content strategies.

• Experience working with creative teams, including designers, videographers, and editors.

• Familiarity with Serendipity Arts Foundation, its programs, and the South Asian arts and culture landscape.

• Excellent skills in Microsoft Office.

• Familiarity with managing a communications calendar, and using advertising platforms, social media marketing tools and mass mailing software like Mailchimp, Hootsuite and Canva is ideal.

Key Personal Attributes & Skills:

• Creative individual with drive, good analytical skills and the ability to take initiative

• Willing to work with flexible working hours as and when required.

• Values of adaptability and sincerity are critical

• Strong attention to detail and good observation skills

• Innovative thinker capable of developing fresh ideas for cultural initiatives.

• Experience collaborating with cross-functional teams.

• Ability to work effectively, both independently and as part of a team

• Ability to produce clear, coherent creative briefs and project reports

• Ability to organise a daily workload by priorities and work within tight deadlines