The Territory Sales Officer (TSO) is responsible for achieving sales targets within the assigned territory by managing distributor relationships, expanding retail coverage, ensuring product visibility, and driving secondary sales. The role requires strong market knowledge, customer relationship management, and execution of company sales strategies.
Key Responsibilities:
Achieve monthly and quarterly sales targets for the assigned territory.
Manage and support distributors, ensuring adequate stock levels, timely orders, and adherence to company policies.
Increase retail coverage by identifying and onboarding new retailers.
Conduct regular market visits to track competitor activities, price movements, and market trends.
Ensure proper product visibility, placement, and availability at retail outlets.
Execute promotional campaigns, schemes, and marketing initiatives as instructed by the sales leadership.
Review daily sales reports and plan effective beat routes for market visits.
Build strong relationships with retailers, distributors, and field sales staff.
Monitor and ensure timely collection of payments to maintain healthy credit cycles.
Provide feedback to the management regarding product performance and customer needs.
Skills & Qualifications:
Bachelor's degree in Business, Marketing, or related field.
1-3 years of experience in FMCG
Strong communication and negotiation skills.
Ability to work independently and manage multiple tasks.
Knowledge of local market geography and customer base.
Proficiency in MS Office and daily reporting tools.
Two-wheeler with a valid driving license (mandatory).
Job Types: Full-time, Permanent
Pay: ₹20,000.00 - ₹30,000.00 per month
Benefits:
Provident Fund
Work Location: In person
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