Job Description

- Design and implement digital strategy for company\'s broader business marketing plans, building affinity and leading demand generation.- Liaising with third parties like digital agencies and software vendors to optimize channels, lead generation, bidding and targeting strategies.- Designing campaign, content and video strategies that transmit the organization\'s goals and objectives together with the Marketing team. - Upgrading the organization\'s digital capabilities with key stakeholders, as well as implementing best practice social media and digital marketing trends for profitable growth- Assign and coordinate written content for web publishing on various internet platforms.- Monitor and supervise tasks to ensure that deadlines are met.- Maintain quality across web platforms in order to increase brand visibility.- Track new developments in digital technology and learning new content management systems.- Lead the development of public-facing digital products and services to deliver exceptional engagement- Work with in-house developers and designers to iterate and continuously improve the web platform- Set standards for design, development and delivery of digital products and services, leading on the delivery of a pattern library and component-based approach to digital development, and establishing standards for assessing digital products and services prior to go-live.- Develop and oversee the strategy for social networks and digital content- Monitor financial accounts and resolve discrepancies- Take overall responsibility for the marketing budget for digital, including forecasting and provision of information and data as requiredPreferred Industry : Media/Lifestyle (ref:updazz.com)

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