Job Code
JOB001706
Designation
Retention Manager
Business Vertical
XYLEM LEARNING
Key Responsibility
o Develop and manage marketing campaigns aimed at improving subscriber retention across multiple channels (email, direct mail, on-site messaging) o Partner with internal and external resources to develop and execute all retention marketing campaigns inclusive of In-App Messaging, Email, and other retention techniques o Partner with Brand and Product marketing to develop key messaging points and direct response creative across mediums o Develop email best practices to share with stakeholders across the organization including creative, marketing o Analyze marketing campaign performance including email metrics, conversion, and retention to understand effectiveness and ROI o Good knowledge of retention marketing tools such a (Moengage, WebEngage, CleverTap or any similar platform) is a must.
Location
Kozhikode
State
Kerala
Country
India
Educational Qualification
Any Degree
Age
20-40
Experience
0-10
Salary Range
not disclosed
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