Job Description

Job Title:

Retail Marketing Executive

Job Type:

Full-time

Pay:

?360,000.00 - ?480,000.00 per year

Location:

On-site

Role Summary:

We are looking for an enthusiastic and detail-oriented

Retail Marketing Executive

to support and execute marketing initiatives that drive in-store footfall, support promotional campaigns, and contribute to brand-building efforts. This role requires a hands-on marketer who can coordinate with internal teams, vendors, and store managers to bring marketing plans to life.

Key Responsibilities:

1.

Marketing Execution & Coordination

Assist in implementing marketing campaigns for store launches, seasonal sales, and festivals. Coordinate marketing collaterals, vendor deliveries, and event setups at store locations. Work closely with the store teams for timely execution of promotions.
2.

Brand & Content Support

Ensure brand consistency across in-store materials and regional marketing collaterals. Support content creation for print ads, flyers, posters, and digital content.
3.

Digital & Social Media Assistance

Assist in planning and executing social media campaigns. Coordinate with the digital team or agency for creatives and ad promotions. Track engagement and campaign performance reports.
4.

Retail & In-store Promotions

Execute visual merchandising and POS branding materials at store level. Monitor the effectiveness of in-store promotions and suggest improvements.
5.

Market & Competitor Analysis

Gather feedback from stores and customers. Monitor competitor promotions and report trends to the marketing team.
6.

Team Support & Reporting

Coordinate with agencies, designers, and vendors to ensure timely delivery. Maintain campaign trackers, billing documentation, and monthly reports.

Required Qualifications:

Bachelor's degree in Marketing, Business, or related field. 2-5 years of experience in marketing, preferably in retail/FMCG/events.

Key Skills:

Basic understanding of retail marketing strategies Strong coordination and communication skills Working knowledge of social media platforms Creative thinking and attention to detail Time management and multitasking Basic data handling & reporting skills

Why Join Us?

Exposure to 360-degree retail marketing campaigns Opportunity to learn and grow in a fast-paced environment Work closely with passionate marketing professionals and store teams Contribute to exciting store events and promotions

Schedule:

Day shift Monday to Saturday
Job Type: Full-time

Pay: ?360,000.00 - ?480,000.00 per year

Schedule:

Day shift
Ability to commute/relocate:

Ernakulam, Kerala: Reliably commute or planning to relocate before starting work (Preferred)
Experience:

retail Marketing: 3 years (Preferred)
Willingness to travel:

25% (Preferred)
Work Location: In person