Job Description

• Design and execute enterprise-focused ABM and outbound lead generation strategies

• Lead, coach, and scale a high-performance SDR team with clear KPIs and development plans

• Develop and refine scalable outbound workflows using AI and automation tools (Sales Nav, HubSpot, Apollo, Salesforce, AI-driven workflows)

• Drive multi-channel outreach campaigns including cold email, LinkedIn, and direct calling with measurable results

• Build and maintain robust lead qualification systems that align with sales team needs

• Analyze campaign performance and iterate to improve conversion rates, engagement, and pipeline velocity

• Collaborate cross-functionally with marketing, sales, and product teams to align messaging and target accounts

Requirements
8-12 years of demand/lead generation experience in B2B SaaS

• 3-6 years leading SDR / outbound teams

• Strong experience in enterprise lead generation & ABM

• Hands-on with AI & automation tools for outbound (Sales Nav, HubSpot, Apollo, Salesforce, AI workflows)

• Proven success with cold outreach, email, LinkedIn & calling

• Build systems, not just run campaigns

Skills Required