Job Description

• Revenue & Margin Ownership

• Drive sourcing margin, net margin, and cohort/repeat profitability analysis

• Evaluate brand deals, margin structures, turnover support, ad-monetization, discount planning

• Partner with Category teams for pricing, promotions, deal structures, and laddering

• Build and improve contribution margin (CM1/CM2/CM3) visibility for weekly/monthly reviews

• FP&A and Business Planning

• Lead monthly MIS, budgeting, forecasting (incl. category-wise, channel-wise, and contribution margin forecasts)

• Build models for AOV, conversion rates, repeat cohorts, category mix, CAC-LTV, and funnel metrics

• Develop forward-looking variance analysis with actionable insights

• Cost & Spend Governance

• Track and own performance marketing ROI with Growth teams

• Build guardrails for promo spends, category discounts & performance marketing efficiency

• Partner with Ops & Supply Chain to drive fulfilment cost optimisation (warehouse, dark stores, last mile)

• Commercial Decision Support

• Run business cases for new categories, brands, geographies, stores, and capex

• Analyse assortment, ABC-XYZ mix, SLA impact on cancellations, and lost sales implications

• Assess unit economics at brand, category, cohort, order and region level

• Working Capital & Cashflow Management

• Drive inventory turns, reduce ageing & at-risk inventory

• Partner on procurement cycles, MOQ decisions, replenishment efficiency

• Optimise credit cycles with brands and improve payables/receivables efficiency

• Cross-Functional Partnering

• Work closely with Category, Growth, SCM, CX, Tech, and Leadership

• Bring financial discipline into operational decisions while enabling growth

• Create clear dashboards, weekly trackers, and insight notes for leadership

• Strategic Projects

• Lead automation of finance ops dashboards (PowerBI/Tableau/GSheets)

• Build profitability frameworks for tentpole campaigns & NPI launches

• Drive special projects (pricing engines, demand forecasting inputs, inventory ordering logic, etc.)

Qualifications & Experience
Requirements

• CA/CFA/MBA Finance with 2-4 years in business finance / FP&A / commercial finance

• Experience in e-commerce, retail, FMCG, marketplace, D2C or high-growth startups preferred

• Strong modelling skills (Excel, Sheets); BI tools preferred

• Deep understanding of unit economics, funnels, cohorts, supply chain metrics

• Strong stakeholder management & ability to influence without authority

Skills Required