Job Description

Vacancy details
General information
Organisation An agricultural cooperative and an international seed group owned by French farmers, Limagrain is driven by its purpose: cooperating for the progress of agriculture everywhere, for everyone. Focused on the genetic progress of plants, Limagrain breeds, produces and distributes field seeds, vegetable seeds and agri-food products
HM.CLAUSE, Business Unit of Group Limagrain, is an innovative global leader in the development, production, and commercialization of vegetable seeds. HM.CLAUSE belongs to the top 5 vegetable seed entities in the world. With over 2,000 varieties in more than 20 vegetable crops, HM.CLAUSE provides innovative solutions to growers worldwide. HM. CLAUSE is a company committed to diversity and inclusion.
Reference 2025-10391
Location
PORTES LES VALENCE
Position description
Employment Type
Regular Full Time
Contractual hours
Full-time
Function
SUPPORT FUNCTIONS - COMMUNICATION
Main Goal
Manages the Marketing Communication Strategy in the ASIA region (India, Thailand, Vietnam) to reach the expected regional growth as per each strategic country plan.
Manages a team of local Marketing Communications representatives (5 people) and defines the Marketing Communications roadmap for the region. Partners and coordinates with internal client groups such as Sales and Marketing Product Managers to ensure the expected sales performance
Job description
The Regional Marketing Communication Manager works under the strategic direction of the Commercial Excellence Manager ASIA and is responsible for the strategic planning and execution of Marketing strategies and associated communications activities within the assigned region. Main activities are:
Marketing strategy:
xc2xb7 Defines communication strategies to promote our products and commercial brands with the goal to support the Sales Target and strategic business growth
xc2xb7 Defines the Marketing Communication approach online & offline - based on segmented customers & customer personas
xc2xb7 Defines & prioritizes appropriate Marketing Communication channels (online & offline) in line with the business strategy
xc2xb7 Prioritizes Marketing Communications projects in coordination with the business and is accountable for the respective deliverables & results
xc2xb7 Defines the Marketing Communications budget in alignment with the business (strategy) and is accountable for budget follow-up & execution in line with global guidelines
xc2xb7 He/she validates and controls the implementation of the local Marketing Communications action plans, while assuring integration of corporate Marketing Communications actions decided at the BU Level.
xc2xb7 Develops with the team and the business a clear annual roadmap and operational Marketing Communication plan and budget in alignment with the respective Sales Target, and monitors the implementation at regional and local level.
xc2xb7 Implements the new branding positioning with a clear market impact in terms of brand recognition and penetration
xc2xb7 Conducts market research studies/ interviews on Customers buying journey and communication impact
xc2xb7 Establishes and monitors KPIs to measure the financial impact of Marketing efforts (ROI)
xc2xb7 Participates ad-hoc to Regional Executive meetings and help the General Managers and Regional VP in leveraging new go-to-market communication approaches and marketing communication strategies
xc2xb7 It is part of the Marketing Communication Global team and act as valuable team member together with Regional Marketing communication Managers from Asia & Europe
xc2xb7 Manages external parties, e.g., vendors, event planners, agencies, etc. Inspires a solid customer service mindset (regarding internal or external clients)
xc2xb7
Management:
xc2xb7 He/she manages and inspires a team composed of local Marketing Communication Leads. He/she is responsible for their professional development and talent management
xc2xb7 Provides guidance and advice to the team as needed in order to improve their efficiency and develops the skill level of the local Marketing Communications teams through tools, methodologies and trainings
Skills: what we expect of you
xc2xb7 Leadership Show proven leadership skills both in a hierarchical and matrix organization. Can work with senior leaders stakeholders ( eg.Country General Managers)
xc2xb7 Communication Strong communication skill with both internal stakeholders and external customers. Strong presentation skills and persuasive approach being able to adapt to different audiences. Proven experience in Marketing communication strategies & plans both for offline/ online audiences. Self motivated and highly organized
xc2xb7 Management - proven efficient team management both vertically and horizontally; proven experience in international environments managing different cultures.
xc2xb7 Results driven: - driven by results setting and achievement, deadline focused. Proven experience in implementing country/ pan regional marketing go-to-market.
xc2xb7 Teamwork - Professional group demeanor; hands-on team player with a positive attitude. Acts as a business partner, seeking constructive interaction & alignment with the business (locally & regionally)
xc2xb7 Adaptability - Able to deal with frequent change, delays, or unexpected events. Comfortable with fast-paced, challenging environment. ility to plan, organize and prioritize work.
xc2xb7 Language Proficiency in English is required (both oral & written). Another language is a plus.
Company
HM CLAUSE
Position localization
Job location
Asia, India
Location
Hyderabad, Telangana, India
Candidate criteria
Minimum level of education required
Master's degree
Minimum level of experience required
10 years or more
Languages
English (4 - Fluent)