Reddit Growth Lead (content + Community)

Year    Remote, IN, India

Job Description

You know that one Reddit thread that convinces you more than a brand's entire website? That's the job.

Why this role exists



We're building a Reddit-first growth engine for multiple brands (DTC / SaaS / lifestyle). This role is about community-native growth: earning attention through ideas, credibility, and consistent participation.

This is for someone who can operate with autonomy and taste. Someone who can take a goal, translate it into a plan, and execute without being micromanaged.

What you'll own (end-to-end)



You'll lead Reddit organic growth for 2-4 brands, including:

Strategy & planning:

subreddit selection, positioning, content angles, weekly experiments

Execution:

writing high-quality posts + comments, daily engagement, account building

Community intelligence:

identifying recurring questions, objections, narratives, and creating content that meets the moment

Reputation awareness:

knowing where promotion backfires, handling sensitive threads with calm + credibility

Reporting:

weekly updates with learnings, what changed, what's working, and what you'll test next

Cross-team collaboration:

working with founder/marketing lead to align messaging, funnel goals, and brand guardrails
you're expected to run the channel like an owner.

What "strong performance" looks like (non-negotiables)



You can work with

high ambiguity

and still ship consistently You have a sharp sense of Reddit tone: human, specific, value-first, non-salesy You proactively propose ideas (angles, threads to engage in, experiments to run) You communicate like a lead: clear ETAs, crisp updates, early risk flags You build trust over time instead of chasing quick wins or shortcuts

What we're looking for



Must-haves



1-3 years experience in community/content marketing OR you can prove equivalent skill via writing + outcomes Strong writing in English (clear, conversational, persuasive without hype) Independent thinking: you can make calls, not just follow instructions Comfort with tracking performance in a simple way (Sheets/Notion + basic metrics)

Strong bonuses



You've built or managed Reddit accounts/pages before You understand funnel thinking (TOFU/MOFU/BOFU) and can map content accordingly You've worked on reputation management / founder-led community voice You've operated in fast-moving startups or agencies

Who this role is not for



If you need step-by-step SOPs for everything If you avoid writing and daily community participation If your default is generic AI output without judgment or editing If you treat Reddit like any other social platform
(We use AI as a tool, but your taste, decisions, and final writing quality must be yours.)

Growth path



This role can grow into:

owning key accounts independently, managing junior associates, leading strategy for larger clients, and compensation increases tied to ownership + outcomes.
Job Types: Full-time, Permanent

Pay: From ?30,000.00 per month

Benefits:

Flexible schedule Paid sick time Paid time off Work from home
Application Question(s):

In 3-5 bullets: What gets brands/accounts banned on Reddit, and how would you avoid it?
Experience:

Content marketing: 1 year (Required)
Work Location: Remote

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Job Detail

  • Job Id
    JD5129701
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Remote, IN, India
  • Education
    Not mentioned
  • Experience
    Year