In this Role, you will work for Customer Success - Qualitative Division in India in a senior role responsible for leading qualitative research projects, managing & mentoring a team of qualitative researchers, managing client relationships (thereby, ensuring high NPS score for project delivery & experience). The role involves designing and executing research studies, providing strategic insights, mentoring junior staff, and overseeing project budgets and timelines to meet financial goals.
Key responsibilities encompass delivery with excellence while maintaining delivery standards, driving high operational efficiency and a strong qualitative mindset (support upselling & cross-selling); enabling timely revenue recognition and profitable execution.
Core Responsibilities
Lead and manage a strong Qualitative Customer Success delivery team.
Partner closely with Sales Teams and vertical leaders to align on goals and strategy and drive shared accountability for revenue targets.
Support the India Sales organization and clients with best-in-class methodologies, deliverables and technical needs to win projects.
Hand in hand collaboration with Sales organization and all Customer Success divisions
Coordinate and drive cross-training programs in order to maximize solution and delivery excellence, expertise, and staffing flexibility
Efficiently monitoring teams and managing qualitative research studies, from setup, planning to final debrief.
versee project budgets, timelines, and resources to ensure profitability and operational excellence
Provide strategic guidance and deliver insight-driven recommendations.
Collaborating on innovative methodologies and leading workshops - clients & consumers
Set and measure a high level of delivery standards driving client satisfaction
Contribute to meet India revenue targets by supporting repeat sales and timely deliverables
Collaborate with India Vertical business leaders and Client Sales partners on client and project revenue growth, retention, and profitability
Represent Customer Success at key client meetings, Top-to-Top meetings, and key engagements as relevant
Lead and mentor researcher team, conduct performance reviews, and contribute to the growth of the qualitative expertise within the team.
Drive high level employee engagement and retention
Foster a culture of continuous improvement and accountability to drive organizational efficiency
Lead and enable industry and thought leadership efforts.
Thought leadership on all Qualitative methods and write/co-write whitepapers, strong alignment with the regional and global functions within NIQ.
Core KPIs
Team Engagement and Retention
Increase engagement among customer success associates in the region as measured through Engage results as well as retention of associates
Revenue for the Practice Area
Drive repeat sales, renewals
Ensure all delivery schedules are optimized to meet quarterly revenue targets
NPS
Ensure sufficient response rate from clients
Increase/maintain baseline performance
Support and/or lead key client follow ups and action plans
EBITDA : Support CS India leads to:
Monitor project and solution profitability, and leverage time tracking learning to help improve delivery contribution
Manage W&S Delivery budget through a lens of optimization for India via org design, hubbing, etc.
Manage T&E budget through the lens of prioritizing client engagement as well as team performance and engagement
People management
Recruit and hire Qual Research staff as the case may be
Motivate the teams to achieve their goals. Mentoring and guiding on winning techniques using your experience.
Setting their targets and goals and guiding them on how to meet and exceed their KPI
Work with training team and peers to develop training content or internal workshops / sessions.
Regular performance reviews with the team
Skillsets
Strong leadership and business acumen, with a growth mindset.
Strong project management and organizational abilities.
Proven experience in leading a team, managing people, and developing talent
Experienced to work in a modern Matrix organization
Extensive experience in qualitative research, with expertise in innovative techniques and digital approaches.
Excellent interpersonal, communication, and client-facing skills.
Strategic thinking and vison
Strong project management skills and ability to manage multiple priorities
Experience managing budgets and project financials.
Ability to collaborate effectively with cross-functional teams
Strong sense of urgency and accountability to drive client outcomes
Capable to maintain positive client relationships in complex situations & resolve client issues
Strong logic, deductive reasoning, problem-solving, and critical thinking skills
Skilled & polished communicator, including client presentations
Able to synthesize data & simplify findings to solve client business issues
Strong project management skills and ability to manage multiple priorities
Experience using large unstructured data sets to find insights and make recommendations
High say-do ratio
Qualifications
Proven track record in Market Research leadership roles in qualitative research. Preferably minimum 12+ years of experience.
Expertise in (application of) Qualitative Customer Insight Solutions preferred
Proven leader of high performing teams
Bachelor's Degree required, Master's preferred, or equivalent experience
Strong analytical skills
Additional Information
Our Benefits
Flexible working environment
Volunteer time off
LinkedIn Learning
Employee-Assistance-Program (EAP)
About NIQ
NIQ is the world's leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights--delivered with advanced analytics through state-of-the-art platforms--NIQ delivers the Full View(TM). NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world's population.
For more information, visit NIQ.com
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Our commitment to Diversity, Equity, and Inclusion
At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the https://nielseniq.com/global/en/news-center/diversity-inclusion
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