Job Description

Job Title: Public Relations & Media Executive

Location:

HCF Hospital, Jivraj Park, Ahmedabad

Employment Type:

Full-Time

Salary:

Standard

Job Summary

We are looking for a dynamic Public Relations & Media Executive who will be responsible for managing media relations, preparing press notes, and handling the organization's social media platforms. The ideal candidate should be creative, articulate, and skilled in building a positive public image through effective communication and digital engagement.

Key Responsibilities

Public Relations & Media

Draft, edit, and distribute press notes, press releases, and media briefs Develop and maintain strong relationships with journalists, media houses, and influencers Coordinate media coverage, interviews, and press events Monitor media coverage and prepare media reports and analysis Handle crisis communication and reputation management when required

Social Media Management

Plan, create, and publish engaging content & reels across social media platforms (Instagram, Facebook, LinkedIn, X/Twitter, etc.) Manage daily social media activities including posts, comments, messages, and community engagement Develop and execute social media content calendars aligned with brand goals Track performance metrics (reach, engagement, followers) and prepare reports Stay updated with social media trends and suggest innovative content ideas

Content & Branding

Ensure consistent brand voice across all communication channels Collaborate with marketing, design, and leadership teams for campaigns and announcements Support internal communication initiatives when required

Qualifications & Experience

Bachelor's degree in Public Relations, Journalism, Mass Communication, Marketing, or related field 3-5 years of experience in PR, media relations, or social media management Proven experience in writing press notes/press releases and managing media outreach

Skills & Competencies

Excellent written and verbal communication skills in Gujarati & English Strong media writing and editing abilities Good understanding of social media platforms and analytics tools Creative thinking and storytelling skills Strong organizational and time-management skills Ability to work independently and handle multiple priorities

Preferred Skills (Added Advantage)

Experience in handling digital campaigns and paid promotions Knowledge of basic graphic/video tools (Canva, Adobe, etc.) Experience working with PR agencies or media houses

Key Performance Indicators (KPIs)

Media coverage quality and frequency Social media growth and engagement Timely and effective press note distribution Brand visibility and sentiment
Job Types: Full-time, Permanent

Pay: ?30,000.00 - ?50,000.00 per month

Benefits:

Cell phone reimbursement Flexible schedule Internet reimbursement Leave encashment Paid sick time Provident Fund
Work Location: In person