Job Description

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We are seeking a highly experienced Marketing & Branding Communication Specialist with deep expertise in Western markets and strong PR, influencer, and stakeholder networks to support our aggressive growth plans.

This role is critical to building brand authority and visibility through medical influencers, doctors, KOLs/KLRs, Indian celebrities, and strategic PR collaborations. We are planning big and are looking for someone who has already delivered results for large MNCs and well-known brands.

Key Responsibilities:

Lead PR, branding, and communication strategies for US, UK, Europe, and Australia Execute high-impact outreach campaigns with medical influencers, KOLs/KLRs, doctors, and health experts Leverage Indian celebrity connections for brand endorsements and partnerships Maintain strong working relationships with KLRs, liaison officers, and key access facilitators Secure premium collaborations, media placements, and brand visibility opportunities Align PR initiatives with overall marketing and growth objectives Measure and report campaign performance and brand impact

Mandatory Requirements:

7+ years of experience in Marketing, PR, Branding, or Influencer Marketing Strong and proven knowledge of Western markets (mandatory) Active connections with Indian celebrities (mandatory) Experience working with large MNCs and reputed global brands Demonstrated record of high-impact achievements (major campaigns, visibility wins, brand growth) Strong network with medical influencers, doctors, and KOLs/KLRs Connections with KLRs and liaison officers for faster and effective access Excellent communication, negotiation, and relationship management skills

Preferred Experience:

Experience across multiple industries such as FMCG, Consumer Brands, Lifestyle & Luxury Exposure to Healthcare, Wellness, Fitness, Nutrition, Beauty, or Personal Care brands Experience with D2C brands, Technology, SaaS, or Global Product Companies Background in Media, Entertainment, Sports, or Celebrity Management Agencies Experience handling global brand launches or international market entry strategies Strong understanding of cross-cultural marketing and communication Experience managing high-budget or premium brand campaigns Ability to build and scale PR and influencer programs from scratch Experience working closely with founders, CXOs, or senior leadership
Job Types: Full-time, Permanent

Pay: ?70,000.00 - ?100,000.00 per month

Benefits:

Flexible schedule Health insurance Internet reimbursement Paid sick time Work from home
Application Question(s):

Have you led PR or influencer campaigns for Western markets (US, UK, Europe, Australia)? Do you have direct access or established relationships with medical influencers, doctors, or KOLs/KLRs? Have you worked with large MNCs or well-known global brands? Do you have active, working connections with Indian celebrities (not agencies only)? Have you handled end-to-end PR and influencer programs (strategy, outreach, negotiation, execution, reporting)? Have you worked on global brand launches, market entry, or international expansion campaigns? Have you directly managed PR, influencer, or branding campaigns for US, UK, Europe, or Australia markets? Approximate number of Western market influencers / experts you have collaborated with: Do you have direct working relationships with Western medical influencers, healthcare professionals, or wellness experts? If the role evolves, are you open to relocating to Chandigarh or Mohali in the future?
Work Location: Remote