Job Description

We are seeking a highly motivated and skilled PR Executive to join our team. As a PR Executive, you will work closely with account and PR managers to coordinate and execute PR activities for 2-3 client accounts. Your primary responsibility will be to manage and run the press office, ensuring smooth operations and effective communication with the media. Key Responsibilities: PR Activities: Work alongside account managers to develop and implement PR strategies for assigned client accounts. This includes crafting customized pitch notes for various platforms, creating compelling press releases, and identifying unique selling points (USPs) to develop engaging media pitches. Media Engagement: Conduct thorough media mapping and stay abreast of industry trends. Establish and nurture relationships with journalists from international, national, and regional media outlets. Act as a key liaison between our company and the media, ensuring effective communication and managing media inquiries. Content Management: Collaborate with the communications and editorial team to process content and image requests from the media. Assist account managers in efficiently managing Dropbox/Drive folders and organizing content for media distribution. Save and document publication features, while maintaining accurate and up-to-date marketing records. Proactive Idea Generation: Take a proactive approach in generating ideas for media coverage. Research editorial calendars and strategize innovative storytelling angles to pitch to journalists and media outlets. Bring creative thinking and fresh perspectives to maximize media opportunities for our clients. Provide Assistance: Provide support to the team across a wide range of tasks and special projects as needed, with a particular focus on editorial assignments. Contribute to the overall success of the PR team and lend assistance wherever required. Requirements: Bachelor\'s degree in public relations, communications, journalism, or a related field. Proven experience in a PR or communications role, preferably within an agency environment. Excellent written and verbal communication skills. Strong understanding of media landscape and industry trends. Ability to build and maintain relationships with journalists. Proficiency in content management systems and social media platforms. Detail-oriented with exceptional organizational and multitasking abilities. Strong team player with the ability to work collaboratively. Creative mindset with the ability to develop engaging media pitches. Familiarity with digital marketing and social media trends is a plus. If you are passionate about public relations, have excellent communication skills, and thrive in a fast-paced environment, we would love to hear from you. Apply now to join our dynamic PR team as a PR Executive.

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