Job Description

Public Relations Officer (PRO) in a blood bank is responsible for promoting the blood bank's services, managing donor relations, and organizing blood donation drives. Play's a crucial role in ensuring a sufficient blood supply by building relationships with the public, media, and potential donors.

Key Responsibilities :

Donor Recruitment and Motivation:

The PRO actively seeks out and motivates individuals to donate blood, including organizing and managing blood donation camps.

Public Awareness and Education:

They create and disseminate information about the importance of blood donation, dispelling myths and misconceptions, and promoting the blood bank's services.

Media Relations:

The PRO manages communication with the media, preparing press releases, and ensuring positive coverage of the blood bank's activities.

Event Planning and Management:

They organize and oversee blood donation events, ensuring smooth operations and maximizing participation.

Internal Communication:

The PRO keeps staff informed about blood bank activities, policy changes, and other relevant information.

Building and Maintaining Relationships:

They cultivate relationships with community groups, organizations, and individuals to foster a positive image of the blood bank.

Documentation and Record Keeping:

The PRO maintains records of donor information, blood donation statistics, and other relevant data.

Skills and Qualifications:

Communication Skills:

Excellent written and verbal communication skills are essential for interacting with donors and patients.

Interpersonal Skills:

The ability to build rapport with diverse individuals and groups is crucial.

Knowledge of Blood Banking:

A basic understanding of blood donation procedures and the role of a blood bank is helpful.

Educational Background:

Masters in Social Work ( MSW).

HR Contact Person:

Preethi - 7708504111

Job Type: Full-time

Pay: ₹250,000.00 - ₹400,000.00 per year

Benefits:

Health insurance Life insurance Provident Fund
Application Question(s):

Previous experience as PRO in blood bank department

Work Location: In person