Program Manager Marketing

Year    KA, IN, India

Job Description

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Location: Bengaluru


Work Mode: Office


Work Hours: 9am to 6pm


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About Tracxn




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Tracxn is a leading global market-intelligence platform covering millions of private companies. We empower decision-making for Venture Capital firms, Private Equity, Investment Banks, and Corporates with deep data and insights.


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About the Role




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We are looking for a highly motivated Program Manager - Marketing to lead cross-functional marketing programs that strengthen Tracxn's brand, visibility, and communication impact.


This role blends program management, marketing execution, and brand communications, while supporting high-visibility external initiatives including media-facing campaigns and narrative development--without being PR-heavy.


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Key Responsibilities




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Program Planning & Execution:

Plan, execute, and optimize end-to-end marketing programs across brand, communication, and visibility initiatives. Manage campaign workflows and timelines with internal teams and external partners. Support the creation and distribution of high-impact communication assets (e.g., announcements, insights-driven content, leadership messaging). Develop and maintain SOPs for marketing and communication processes.

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Operational Oversight & Process Improvement:

Monitor ongoing marketing programs, identify bottlenecks, and drive operational efficiency. Analyze program performance and provide actionable insights for improvement. Ensure consistency and quality in brand voice and all external-facing communication by maintaining clear messaging guidelines, reviewing key content for tone and accuracy. Collaborating closely with content and design teams to uphold brand standards across channels.

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Strategic Planning & Reporting:

Identify opportunities to enhance visibility and brand positioning. Run front-end campaigns that support media-relations efforts--such as distributing key stories, amplifying insights across owned channels, and coordinating with partners to increase communication reach Track campaign outcomes, brand mentions, and communication impact to support data-driven decision-making. Stay informed about industry trends, category movement, and competitor communication approaches.

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Cross-Functional Collaboration:

Partner with marketing, content, analytics, and design teams to build data-driven, high-quality narratives. Work with leadership to align marketing communication outcomes with broader business goals. Coordinate with relevant teams to streamline execution of external-facing communication initiatives, including media-related deliverables when needed.

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What We're Looking For



2-4 years of experience in PR, corporate communications, or marketing, preferably in B2B or tech. Strong writing and storytelling skills with a knack for crafting clear, engaging narratives. Excellent relationship-building, communication, and project management skills. Ability to handle multiple projects simultaneously in a fast-paced environment.
Strategic thinker with attention to detail and strong execution capability.

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What You Can Expect at Tracxn



Fixed work timings - 9 hrs x 5 days. Respect for personal time; no taking work home. A transparent, meritocratic culture where everyone explains the "why" behind their decisions. A candid and collaborative environment that values learning, curiosity, and open discussions. Managers and mentors who invest in your growth with timely, actionable feedback. Continuous learning through real-time projects and cross-functional exposure.

If this sounds like you - or you know someone who'd be a great fit - send your resume to

careers@tracxn.com

with the subject line:

"Program Manager - Marketing, Tracxn"

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Job Detail

  • Job Id
    JD5150207
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    KA, IN, India
  • Education
    Not mentioned
  • Experience
    Year