Job Description

- : Product Marketing Specialist- Location: Noida - Experience: 2-4 years - Qualification: Bachelor's degree/MBA in Marketing preferredAbout the role: - The Product Marketing Specialist will bridge Product, Sales, and Marketing to craft clear, compelling narratives that make their AI solutions stand out in the market. - They'll own product positioning, website messaging, GTM launches, and sales enablement content to ensure every feature is launched with impact and clarity. - The role demands a creative yet analytical storyteller who can turn complex tech into simple, engaging stories. - Ideal candidates come with 2-4 years of B2B SaaS or enterprise tech marketing experience and a knack for blending strategy with creativity.Responsibilities:- Shape the Story: Build clear, differentiated product positioning that cuts through the AI clutter.- Own the Website: Keep our digital presence sharp, current, and aligned with our evolving product narrative.- Launch with Impact: Partner with Product and Sales to drive go-to-market strategy for new features and updates.- Fuel Sales Enablement: Create decks, one-pagers, and playbooks that help our teams win.- Drive Thought Leadership: Craft content that positions them as a leading voice in AI and sales acceleration.- Be the Customer's Voice: Turn insights and feedback into messaging that resonates and converts.- Collaborate Creatively: Work closely with content, design, and demand gen teams to bring the brand story to life. (ref:updazz.com)

Skills Required