Title: Product Marketing Manager - Industry Solutions
Job Location
: -
Bengaluru
We are seeking a strategic, customer-focused, results-oriented
Product Marketing Manager
to lead go-to-market efforts for our GRC solutions. Based in
Bangalore
, you will play a global role at the intersection of product strategy, customer insight, and sales enablement, helping us bring our AI-first vision to life in a fast-evolving market.
Key Responsibilities
Voice of Customer & Market Insights
Conduct ongoing
customer, prospect, and market research
to identify needs, pain points, trends, use cases, and opportunities.
Maintain detailed
buyer personas, competitive analyses, and customer journey maps
that drive segmentation and messaging decisions.
Integrate feedback from
analysts and regulatory trends
in the AI and risk landscape.
Go-to-Market Strategy & Messaging
Work closely with Product Management to provide feedback on industry needs and priorities. Create product use cases and product development requirements as directed.
Define and execute the
go-to-market strategy
for MetricStream's industry solutions, collaborating closely with Product Marketing leadership, Product Management and global Marketing teams.
Own
product positioning, messaging
, and content strategies that communicate our differentiated value across industries and buyer types.
Translate product capabilities into customer-centric value propositions aligned to business challenges and use cases.
Sales Enablement & Strategic Support
Create and maintain impactful
sales tools
including pitch decks, solution briefs, battlecards, use cases, and competitive intelligence.
Support the Enablement team in training field teams on messaging, product value, and objection handling.
Serve as a
subject matter expert
in strategic deals and internal product briefings for cross-functional stakeholders.
Content & Campaign Development
Collaborate with Demand Generation and Field Marketing teams to design
integrated campaigns
that drive awareness, engagement, and pipeline.
Partner to create high-quality content including
webinars, case studies, blogs, white papers
, and email assets.
Ensure consistent messaging and voice across all customer touchpoints, reinforcing MetricStream's AI-first leadership.
Skills and Experience
8+ years of B2B product marketing experience in enterprise SaaS, ideally in risk, compliance, or cloud platforms.
Strong understanding of
AI technology, platforms, SaaS
enterprise security buyers, and global regulatory environments.
Demonstrated success in
customer feedback, product development
,
go-to-market planning, positioning, enablement
, and cross-functional execution.
Excellent communication, writing, and storytelling skills. Able to translate complex concepts into business value.
Experience working across Product, Sales, Customer Success, and Demand Gen teams to deliver measurable business impact.
Preferred Skills
Background in
GRC or risk platform marketing
is strongly desired.
Strong analytical and strategic thinking skills. Comfortable using data to validate and refine messaging.
Self-starter with excellent project management skills, able to thrive in a fast-paced, global environment.
Why Join MetricStream
Be part of a mission-driven company redefining how the world manages cyber and enterprise GRC risk.
Work on
AI-first, market-leading solutions
that power the risk strategies of the world's top enterprises.
Collaborate with global teams and senior leadership to shape product and marketing direction.
Enjoy a high-impact, innovation-oriented culture where your insights and execution make a difference..
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