GTM, CRM Management, Lead Generation, Campaign Development, Email Marketing
Job Details:
Required skills The Product Marketing Manager will lead the development and execution of marketing strategies for our PMS and Retail offerings. This role requires close collaboration with cross- functional teams to effectively drive product awareness, adoption and customer engagement. Key Responsibilities: ₹ Go-to-Market (GTM) Planning and Execution: Develop and implement comprehensive GTM strategies, including market research, competitive analysis, product positioning and launch plans. Performance Measurement: Monitor and analyse GTM initiative performance, adapting strategies to optimise outcomes and achieve defined business objectives. Support Sales Efforts: Collaborate closely with the Sales team to align marketing strategies with sales objectives, ensuring seamless lead conversion and effective pipeline development. Lead Generation Strategies: Leverage advanced marketing technologies and tools to develop impactful lead generation campaigns that attract and
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