for a B2B SaaS product company. This role will own product positioning, go-to-market strategy, and sales enablement for enterprise SaaS offerings. You will work closely with Product, Sales, and Marketing teams to drive successful launches and market adoption.
Key Responsibilities
Own and execute go-to-market strategy for product launches and feature rollouts
Define product positioning, messaging, and value propositions for target customer segments
Conduct market research, customer insights, and competitive analysis
Create sales enablement assets such as pitch decks, battlecards, use cases, and FAQs
Partner with Product and Sales teams to align messaging across the buyer journey
Track performance metrics and continuously optimize GTM initiatives
Mandatory Requirements
4-7 years of experience in Product Marketing / GTM roles
Strong background in
B2B SaaS (enterprise products)
Hands-on experience with product launches, positioning, and messaging
Experience working closely with Sales and Product teams
Strong communication and stakeholder management skills
MBA (Master of Business Administration) preferred
Job Type: Full-time
Pay: ₹2,500,000.00 - ₹3,500,000.00 per year
Work Location: In person
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