Job Description

About The Company Fretron, India\'s #1 cloud-based collaborative Transport Management System, was founded in 2017 with a mission to revolutionize the logistics ecosystem by taking freight online. Our platform addresses complex challenges faced by businesses in managing their logistics operations. Our sophisticated solution helps major companies across India reduce freight costs, increase order and load management efficiency, minimize delays, and gain end-to-end visibility into their logistics operations. Selected Intern\'s Day-to-day Responsibilities Include Conceptualize and execute exciting email campaigns that resonate with potential customers and drive leads for the business. Ensure their alignment with the product\'s key value propositions. Proactively test and refine the messaging based on feedback and data. Own messaging and design of sales materials like pitch decks, product sheets, and sales collaterals. Work with designers and sales team to ensure coordination amp; timely delivery. Support the monthly marketing plans by coordinating with content marketing team members. Be the voice of the users and assist in developing content such as blog posts, whitepapers, and social media marketing. Monitor, analyze, and collectively own along with the team, the conversion rates for business across buyer journey stages (including product adoption and user trends). Regularly conduct market research and competitive analysis. Stay updated on industry trends and competitor products. Suggest ideas and initiatives that enable us to distinguish ourselves from our competitors. Proactively ideate and execute new marketing strategies across channels to drive more traffic and leads to the website. Own the product and high-conversion landing pages of the website and proactively collaborate with the SEO teams to enhance the website content. Who Are We Looking For Someone who has - A keen interest in marketing and some basic understanding of B2B marketing. Analytical mindset with strong written and spoken communication skills. Ability to work both independently and as part of a team. Eagerness to learn, adapt, and contribute in a fast-paced environment. Strong leadership skills - examples to back it up from your college/school days are a plus. Experience with prior marketing internships and relevant certifications is a plus. What will you gain from this internship Break into the exciting new world of B2B SaaS marketing in India and that too with a leading TMS start-up. Work with talented amp; driven people - get great mentorship and guidance. We are building our marketing team and this internship comes with a job offer. An opportunity to contribute to regular discussions with senior leadership (consisting of visionary industry veterans with a combined experience of 35 years), driving the digital transformation of the logistics industry in India. Get a chance to see your own ideas come to life. Enhance your business acumen, analytical rigour, and copywriting skills, along with developing planning and execution skills. Skills Required Digital Marketing Email marketing Creativity English Proficiency (Spoken) English Proficiency (Written) Perks Certificate Informal dress code 5 days a week Job offer Schedule Fixed shift (Morning shift) Job Type: Monday to Friday ( Full-time) Location: Gurgaon (Onsite) To apply, please submit your resume, and cover letter, and Fill out the form below mention link. https://docs.google.com/forms/d/11uPypFxYyzh3oAi46u3xZcxMg3XKUZAKaZvYVYsyaw8/edit

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