Job Description

Job Requirements
Role/ Job Title: Product Manager-Loyalty
Function/ Department: Marketing
Job Purpose:
Building a best in class pan bank loyalty platform for IDFC FIRST Bank customers & managing the product to achieve business objectives as well as delivering the best possible experience to customers.
Roles & Responsibilities:

• Craft communicate & execute a long-term product strategy of the enterprise loyalty program in alignment with business objectives.
• Collaborate with business, tech, design, marketing & analytics team to define product requirements, prioritize backlog to align with changing customer needs.
• Put customers & customer analytics at the center of discovery, design & prioritization & drive strategic initiatives related to success of the product.
• Understand the economics of each business unit and create business specific loyalty product constructs to maximize business KPIs and drive profitability of loyalty.
• Monitor various channels of information flow that can provide feedback on platform/ product performance to improve KPIs.
• Actively participate and contribute to weekly sprint reviews, monthly & quarterly reviews on product performance.
• Execute requisite tests to understand the best possible solution for customer pain points.
• Liaise with marketing/ campaign teams to ensure promotion/campaigns of product features.
• Ensure risk/compliance /legal guidelines are followed while product creation.
• Demonstrated ability to develop, communicate & execute product strategy & roadmap in a fast-paced environment.
• Experience of working in Agile methodologies and a good understanding of digital product development process.
• Familiarity of working with SQL, CSS, JavaScript, MongoDB & React.
• Excellent problem solving and analytical skills; ability to break down a complex problem statement into smaller components & solve them in a strategic manner.
• Should be willing to take ownership of the product end to end and pro-actively report on the performance same

Education:
Bachelors in Mathxe2x80x99s / Commerce / Arts / Science / Biology / Business / Computers / Engineering / Management / any other.
Experience: 5 to 10 years of total experience. '