Job Description

: Growth at Hubhopper

Location: In-Office | Experience: 2+ years | Type: Full-time

Are you a data-driven marketer who thrives on scaling products and solving growth challenges?

Hubhopper is seeking a Growth role to join our team and spearhead the next wave of growth for our

podcast platform.

About Hubhopper

Hubhopper is India's largest platform for podcast creation, hosting, and distribution. Being a Forbes 30U30 company, a Yourstory Tech30 company, and having topped the Google PlayStore and Apple app store nationally, the Hubhopper apps and platform bring together more than 10m+ hours of content across 15+ languages. Hubhopper works with over 50 partners on the content and distribution side, such as BBC, HT Media, Spotify, Gaana, Samsung, Amazon,Alexa, and many more.

Explore our offerings and products at https://hubhopper.com

What You'll Do

Analytics & Insights:

Work closely with the marketing team to develop and execute product led growth strategies to acquire & retain new users.

Design and execute lifecycle marketing strategies (e.g., email, in-app messaging) to improve user activation, engagement, and retention.

Identify the gaps in the growth funnel (top of the funnel, bottom of the funnel & middle of the funnel)and develop strategies to address them.

Define, create, and manage marketing acquisition efforts across awareness, consideration, and

conversion using multiple channels.

Leverage tools like GA4, Mixpanel, to identify growth opportunities and monitor campaign

performance.

Identify the customer behavior patterns to maximize retention and reduce churn.

Stay updated on industry trends, competitive landscape, and customer needs to identify new growth

opportunities and differentiate our SaaS product.

Conduct in-depth funnel analysis to understand drop-offs and improve user journeys.

Work closely with the cross functional team to identify growth opportunities and prioritize product

improvements based on user feedback and data insights.

Growth Campaigns:

Design and execute end-to-end growth marketing strategies across paid, organic, and referral channels.

Optimize CAC, LTV, and conversion rates through iterative testing and experiments.

Develop and execute SEO strategies to improve organic traffic and keyword rankings.

Conduct keyword research, on-page, and off-page optimization, and monitor SERP performance.

Collaborative Growth:

Partner with product, marketing, and tech teams to launch impactful product features and

campaigns.

Drive A/B testing to enhance website engagement.

Collaborate on business partnerships (bonus if you've done it before!)

What We're Looking For

Experience:

2+ years in a growth or marketing role, preferably at a product-based company.

Skills:

Hands-on experience managing paid acquisition campaigns and budgets (e.g., Google Ads, Meta

Ads, LinkedIn).

Proficiency with GA4, Mixpanel, and data visualization tools.

Drive Organic SEO growth with proven expertise

Strong grasp of growth marketing frameworks and KPIs like CAC, LTV, retention, and MAUs.

Hands-on experience with lifecycle marketing, A/B testing, and user behavior analysis.

Data-driven decision-maker with a knack for experimentation.

Creative problem-solver with excellent communication skills.

Education:

Bachelor's degree in Marketing, Business, or a related field.

Preferred:

Previous experience in the podcasting industry or related SaaS platforms is a plus--but it

shouldn't stop you from applying if you're excited about this role!

Why Join Hubhopper?

oWork with a passionate team shaping the future of podcasting.

oOpportunity to lead impactful growth projects from day one.

oCompetitive salary and perks.

Job Type: Permanent

Pay: ₹900,000.00 - ₹1,200,000.00 per year

Work Location: In person