We are looking for an enthusiastic and detail-oriented
PR & Marketing Executive
to support and execute marketing initiatives for our fashion/lifestyle brand. The role involves close coordination with visual merchandising, events, and branding teams to drive brand visibility and engagement.
Key Responsibilities
Assist in developing and executing marketing strategies aligned with brand objectives.
Work closely with the
Visual Merchandising (VM) team
to support effective in-store and visual promotions.
Plan, coordinate, and execute marketing events such as fashion shows, exhibitions, store launches, and promotional activities.
Coordinate with influencers, designers, vendors, and internal teams for smooth event execution.
Support branding initiatives, promotional materials, and campaign implementation.
Assist in both
digital and offline marketing activities
to enhance brand presence.
Track marketing activities and prepare basic performance reports.
Ensure consistent brand messaging across all marketing and event-related activities.
Eligibility / Qualifications
Graduate/Postgraduate in
Marketing, Mass Communication, Fashion Management
, or a related field.
Strong verbal and written communication skills.
Good coordination, organizational, and time-management abilities.
Basic hands-on exposure to
Visual Merchandising (VM)
activities.
Prior experience or involvement in
event planning and execution
.
Ability to multitask and work independently in a fast-paced environment.
Preferred Skills
Understanding of
fashion trends
and consumer behaviour.
Creative mindset with strong attention to detail.
Willingness to learn and grow within a fashion marketing environment.
Job Types: Full-time, Permanent
Pay: ?20,000.00 - ?25,000.00 per month
Work Location: In person
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