Job Description

About the Role

We are looking for a results-driven and analytical

PPC Specialist

to join our marketing team. In this role, you will be responsible for managing and optimizing Pay-Per-Click campaigns across various platforms to drive traffic, generate leads, and achieve ROI targets.

You should have a strong understanding of Google Ads, Bing Ads, and other paid media channels, along with excellent data analysis skills to ensure performance and budget efficiency.

Key Responsibilities

Plan, create, manage, and optimize PPC campaigns across platforms such as Google Ads, Bing Ads, Facebook, LinkedIn, and more. Conduct keyword research and competitor analysis to inform campaign strategies. Write compelling ad copy and collaborate with design teams on creative assets. Monitor daily budgets, impressions, click-through rates, conversions, and other KPIs. Run A/B tests to identify high-performing ads and landing pages. Prepare regular performance reports with actionable insights and recommendations. Stay updated with the latest trends, tools, and best practices in paid media.

Requirements

Proven experience managing PPC campaigns with measurable success. Proficiency in Google Ads, Google Analytics, and Microsoft Advertising. Familiarity with Facebook Ads Manager, LinkedIn Ads, and other paid social platforms. Strong understanding of performance marketing, conversion, and online customer acquisition. Analytical mindset with the ability to interpret data and make data-driven decisions. Excellent written and verbal communication skills. Google Ads and/or Microsoft Ads certifications are a plus.

Minimum Experience required 1+ years

NOTE : Preferred Candidates from Bangalore

Job Type: Full-time

Pay: ?23,050.51 - ?25,000.00 per month

Work Location: In person