We are looking for an experienced and data-driven PPC Manager to join our marketing team. The ideal candidate will have 3+ years of hands-on experience managing and optimizing paid search and paid social campaigns. You will be responsible for driving qualified traffic, generating leads, and maximizing ROI across multiple advertising platforms.
Roles and Resposibilities
Plan, build, and manage PPC campaigns across Google Ads, Microsoft Ads, Facebook, LinkedIn, and other platforms.
Conduct keyword research, competitor analysis, and audience targeting to inform campaign strategies.
Write and optimize ad copy and creatives to maximize CTR and conversions.
Monitor and adjust bids, budgets, and targeting to ensure optimal performance.
Track and analyze campaign performance using Google Analytics, Tag Manager, and platform dashboards.
Run A/B tests on ads, landing pages, and targeting strategies to continuously improve results.
Prepare and present weekly/monthly performance reports with actionable insights.
Stay current with industry trends, platform updates, and best practices.
Collaborate with marketing and design teams to align campaigns with business goals.
Requirements
Minimum of 3+ years of proven experience in managing PPC campaigns.
Strong knowledge of Google Ads, Microsoft Ads, and social media advertising platforms.
Proficiency with Google Analytics, Tag Manager, and other tracking tools.
Strong analytical skills with the ability to interpret data and provide insights.
Excellent communication, project management, and organizational skills.
Google Ads or Facebook Blueprint certifications preferred.
Job Type: Full-time
Pay: ₹22,000.00 - ₹50,000.00 per month
Work Location: In person
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