Job Description

Pay Per Click / Google Adwords Expert / Performance Marketing

Looking for a candidate to further strengthen our Pay per click marketing team for managing Google Adwords, Linkedin, Facebook Ads

Position:

PPC Executive - Lead gen specialist. Digital Marketing

# of Positions: 3-4 open positions

Location: Okhla, New Delhi / Work From Home / Remote

Experience: 1 year

Education: Doesn't matter as long as you have great analytical abilities

Salary: As per the industry standards

Important Note:

One should have own laptop It is a remote / work from home role until office resumes its operation It can continue to be remote / work from home role if you are productive

Job Responsibilities:

Implement Pay Per Click media strategies for clients; Handle, review, and perform daily account responsibilities associated with Google AdWords, Yahoo, Bing, Facebook, LinkediN, Taboola, Amazon, Flipkart and other marketing platforms for a variety of clients; Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score and other important account metrics; Handle the creation of large keyword lists; Provide creative copy suggestions and graphical ad templates; Guide or create the landing page structure and content for the programming team Ability to run A/B testing and experiments Handle display network placement lists on AdWords and through other contextual advertising platforms; Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals; Direct and handle new paid search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives; Direct, handle, and be able to generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives; Keep pace with search engine and PPC industry trends and developments; Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance with client goals; Monitor and evaluate search results and search performance across the major search channels; Communication to team and management on project development, timelines, and results; and Work closely with the other team members to meet client goals.

Professional Competencies

Passion for Search engine marketing. Outstanding ability to think creatively, and identify and resolve problems. Attention to detail and the ability to effectively multi-task in a deadline driven agency atmosphere. Ability to clearly and effectively articulate thoughts and points. Ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving client goals. High levels of integrity, autonomy, and self-motivation. Excellent analytical, organizational, project management and time management skills.

Professional Skills & Qualifications

Freshers to 1 Year experience in Search Engine Marketing (SEM) and Paid Search (PPC). Proficiency in MS Excel, PowerPoint, and Word. Knowledge of website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools. Knowledge of popular PPC ad platforms (AdWords, Yahoo, Bing). Strong verbal & written communication skills (Very Important)
Job Type: Full-time

Pay: ₹15,000.00 - ₹25,000.00 per month

Benefits:

Work from home
Experience:

PPC Campaign Management: 1 year (Required)
Language:

English (Preferred)
Work Location: Remote