to plan, execute, and optimize paid advertising campaigns across multiple digital platforms. The ideal candidate should have strong analytical skills, hands-on experience with PPC platforms, and the ability to collaborate effectively with cross-functional teams.
Key Responsibilities:
Plan, create, and manage PPC campaigns on platforms such as
Google Ads, Meta (Facebook/Instagram), and LinkedIn Ads
Conduct
keyword research
, audience targeting, and competitor analysis
Optimize campaigns to improve
CTR, CPC, CPA, ROAS
, and overall performance
Create and test ad copies, extensions, and landing page recommendations
Perform
A/B testing
on ads, keywords, and bidding strategies
Track, analyze, and report performance using
Google Analytics, GA4, and ad platform dashboards
Identify trends, insights, and growth opportunities
Coordinate with content, design, and SEO teams for integrated campaigns.
NOTE: This is a onsite opportunity in Zirakpur, pls apply if you can visit onsite for final round.
Job Types: Full-time, Permanent
Pay: ?20,000.00 - ?25,000.00 per month
Benefits:
Leave encashment
Paid time off
Work Location: In person
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