to manage and optimize paid advertising campaigns. The ideal candidate should have hands-on experience with Google Ads, Meta Ads, keyword research, bidding strategies, and performance analysis.
Key Responsibilities
Plan, create, and manage
Google Ads, Meta Ads, and other PPC campaigns
Perform
keyword research
and develop strategic ad groups
Optimize campaigns for
ROI, conversions, CTR, and CPC
Monitor daily campaign performance and adjust bids
Create and test different
ad copies, creatives, and landing pages
Analyze campaign data and prepare performance reports
Track conversions using
Google Analytics, GTM, and other tools
Research competitors and recommend improvements
Stay updated with latest trends in paid advertising
Required Skills
Good knowledge of
Google Ads & Meta Ads Manager
Strong skills in
keyword planning and bid management
Understanding of
CPC, CPM, CPA, ROAS
Experience with
Google Analytics, GTM, Search Console
Ability to analyze data and make data-driven decisions
Strong attention to detail
Good communication and reporting skills
Job Type: Full-time
Work Location: In person
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