Job Description

About the Role

We are seeking a highly motivated and detail-oriented

Pay-Per-Click (PPC) Expert

to join our digital marketing team. In this role, you will be responsible for managing PPC campaigns across multiple platforms to drive traffic, generate leads, and increase conversions. The ideal candidate should have a strong understanding of paid search strategies, analytics, and optimization techniques.

Key Responsibilities

Campaign Management

: Develop, implement, and manage PPC campaigns across Google Ads, Bing, Facebook, LinkedIn, and other paid advertising platforms.

Strategy & Planning

: Create and execute PPC strategies that align with business goals, target audience, and budget allocation.

Keyword Research

: Conduct thorough keyword research to identify high-value search terms and optimize campaigns.

Ad Copywriting

: Write compelling ad copy and design creatives to improve ad performance and click-through rates (CTR).

Qualifications

Proven experience (2+ years) managing PPC campaigns on platforms like Google Ads, Bing Ads, Facebook Ads, LinkedIn, etc. Strong knowledge of Google Ads (Search, Display, Shopping, YouTube), Bing Ads, Facebook Ads, and other major PPC platforms. Experience with keyword research tools (e.g., SEMrush, Ahrefs, Google Keyword Planner). Proficiency in Google Analytics and other analytics tools. Bachelor's in business, Marketing or related field is required
Job Types: Full-time, Permanent

Pay: ?25,000.00 - ?45,000.00 per month

Benefits:

Leave encashment Paid sick time
Schedule:

Day shift Fixed shift Monday to Friday Morning shift
Supplemental Pay:

Performance bonus
Experience:

PPC: 2 years (Preferred)
Work Location: In person