Job Description

Job Title: PPC Expert / Performance Marketing Specialist

Location:

Mohali (Preferred) | Himachal Pradesh | Haryana

Experience:

1-4 Years

Job Type:

Full-time

:

We are looking for a

PPC Expert

to plan, execute, and optimize paid advertising campaigns across multiple platforms. The ideal candidate should have strong analytical skills and hands-on experience with performance-driven campaigns.

Key Responsibilities:

Plan, manage, and optimize PPC campaigns on

Google Ads, Meta Ads (Facebook & Instagram), Bing Ads

Perform keyword research, ad copy creation, and A/B testing Monitor daily campaign performance and optimize for ROI Manage budgets, bids, and targeting strategies Track and report campaign performance using Google Analytics and other tools Identify trends and insights to improve campaign performance Coordinate with content and design teams for ad creatives
Requirements:

Proven experience as a

PPC Specialist or Performance Marketer

Strong knowledge of Google Ads and Meta Ads Manager Experience with conversion tracking, pixels, and analytics tools Understanding of landing page optimization Ability to analyze data and prepare performance reports Excellent communication and problem-solving skills
Preferred Candidate:

Candidates from

Mohali, Himachal Pradesh, or Haryana

Immediate joiners will be an added advantage
What We Offer:

Competitive salary (based on experience) Growth-oriented work environment Opportunity to work on diverse campaigns Supportive and collaborative team

Apply Now:

Interested candidates can share their resume and portfolio of campaigns. HR@base2brand.com

Job Types: Full-time, Permanent

Work Location: In person