Job Description

PPC Executive

Shift:

1:30 PM - 10:30 PM

Employment Type:

Full-Time

Job Summary

We are looking for an experienced

PPC Executive

to manage, optimize, and scale paid advertising campaigns across

Google Ads, Meta (Facebook/Instagram) Ads

, and other paid media platforms. The ideal candidate will have strong analytical skills, hands-on campaign ownership, and a performance-driven mindset focused on ROI.

Key Responsibilities

Plan, execute, and optimize PPC campaigns across Google Ads & Meta Ads Perform keyword research and competitor analysis Improve campaign performance (CTR, CPC, CPA, ROAS) Set up and manage GA4, conversion tracking, and reporting Implement and manage Google Tag Manager Conduct A/B testing for ads, landing pages, and audiences Prepare performance reports using Excel / Google Sheets Continuously monitor trends and recommend improvements

Must-Have Skills

Google Ads Meta Ads Manager (Facebook/Instagram Ads) Keyword research & competitor analysis Campaign optimization (CTR, CPC, CPA, ROAS) GA4 setup & reporting Conversion tracking Google Analytics Google Tag Manager A/B testing Strong analytical and detail-oriented approach

Good-to-Have Skills

Remarketing & audience segmentation Lead generation campaigns Programmatic / display advertising knowledge

Requirements

Experience:

3-4 years (PPC & Paid Advertising)

Industry:

Digital Marketing / IT Services

Education:

Bachelor's degree in Marketing, Business, or related field

Certifications (Preferred):

Google Ads Certification Meta Blueprint Certification

Notice Period:

Immediate joiners preferred

Contact Number:

9785352020

Interested candidates can

call or WhatsApp their updated CV

.

Job Types: Full-time, Permanent

Pay: ₹480,000.00 - ₹660,000.00 per year

Work Location: In person