Job Description

Company Overview

Percoyo Private Limited is a digital marketing company specializing in software development, digital marketing, designing, and technical support. With a team of 11-50 employees, we offer a wide range of services including SEO, SMM, PPC, web designing, and technical support. Our goal is to provide high-quality solutions and support to our clients to help them achieve their business goals.

Job Overview

We are seeking a highly motivated PPC Executive to join our team at Percoyo Private Limited. As a PPC Executive, you will be responsible for managing and implementing pay-per-click (PPC) campaigns to drive business growth and achieve marketing objectives. This is a full-time position based in Bangalore Urban, Karnataka, India, with an opportunity to work in a dynamic and fast-paced digital marketing environment.

Qualifications and Skills

• Fresher with less than 1 year of experience in PPC or digital marketing
• Strong analytical skills with the ability to interpret data and make recommendations
• Proficiency in Microsoft Office, including Excel and Word
• Excellent written and verbal communication skills in English, Hindi, and Kannada
• Knowledge of PPC platforms such as Google AdWords and Bing Ads
• Understanding of SEO principles and best practices
• Certification in Google Ads or relevant PPC platforms is a plus
• Ability to work independently and as part of a team
• Detail-oriented with strong organizational and time management skills

• Develop and manage PPC campaigns, including keyword research, ad creation, and bid management
• Monitor and optimize campaigns to maximize return on investment (ROI) and achieve marketing objectives
• Conduct competitor analysis and stay updated with industry trends to identify new opportunities
• Track and analyze campaign performance using various tools and provide regular reports
• Collaborate with cross-functional teams, including designers and content writers, to ensure cohesive campaign strategies
• Optimize landing pages and ad copies to improve conversion rates
• Perform A/B testing to continuously improve campaign performance
• Stay updated with the latest PPC trends and best practices
• Manage budgets and allocate funds effectively
• Monitor and report on campaign performance metrics, making data-driven decisions to improve results

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