Phygital Marketing Designer & Animator

Year    Coimbatore, Tamil Nadu, India

Job Description

Experience: 2-4+ Years
Role Overview
We are looking for a Phygital Marketing Designer & Animator to create high-impact visual and motion creatives for both digital and offline marketing channels. The role focuses on brand storytelling, product marketing, and customer engagement, with limited support to App UI/UX design when required.
You will collaborate closely with Product, Marketing, Sales, Growth, and UI/UX teams to deliver consistent, engaging, and performance-driven creatives.
Key Responsibilities

  • Own and execute product marketing designs across digital and offline channels with strong brand consistency.
  • Design creatives for websites, landing pages, campaigns, and product marketing pages.
  • Create social media creatives including posts, carousels, reels, banners, and short videos.
  • Develop motion graphics and animations for social media, ads, product explainers, and brand storytelling.
  • Design print-ready assets such as brochures, flyers, posters, banners, standees, and event collaterals.
  • Collaborate with Product Marketing and Growth teams to translate ideas into impactful visuals.
  • Support brand identity development, rebranding initiatives, and visual guidelines.
  • Use AI-powered tools to speed up ideation, asset creation, and variations.
  • Provide light UI/UX design support when required.
  • Maintain design libraries, templates, and reusable assets.
  • Coordinate with developers to ensure accurate implementation of designs.
  • Stay updated with design trends, animation styles, and marketing best practices.
Required Skills
  • Bachelor's degree in Design, Visual Communication, Multimedia, or equivalent experience.
  • 2-4+ years of experience as a Digital / Product Marketing / Motion Designer.
  • Strong understanding of brand design, product storytelling, and marketing visuals.
  • Experience in website and landing page design.
  • Proficiency in Photoshop, Illustrator, Figma, After Effects.
  • Hands-on experience in motion graphics, animation, and short-form videos.
  • Experience with digital and print design.
  • Familiarity with AI tools for design and content support.
  • Basic understanding of UI/UX principles.
  • Strong communication and collaboration skills.
  • Experience in fast-paced or Agile environments is a plus.
Good to Have
  • Experience with video editing tools (Premiere Pro, DaVinci Resolve).
  • Familiarity with React / Flutter UI concepts.
  • Exposure to performance marketing creatives.
  • Experience creating design systems and brand guidelines.
Role Summary
This role is ideal for a designer passionate about branding, product marketing, motion design, and digital storytelling, while collaborating across teams to deliver a cohesive brand and product experience.

Skills Required

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Job Detail

  • Job Id
    JD5191464
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Coimbatore, Tamil Nadu, India
  • Education
    Not mentioned
  • Experience
    Year