Job Description

As a Performance Marketing Trainer at IIDE, you will be at the forefront of delivering and shaping our curriculum focused on performance marketing. This role is pivotal in ensuring students are well-versed in the latest performance marketing trends and practices. You will engage students through classroom and online platforms, track their progress, and provide in-depth industry knowledge to bridge learning gaps. Additionally, you'll play a role in student outreach and curriculum promotion, emphasizing performance marketing modules. Innovating teaching methods and adapting content to diverse learning needs will be a crucial part of your contribution to students' success.
Key Responsibilities:
Curriculum Delivery

• Deliver course material based on the curriculum, covering up-to-date trends and best practices in performance marketing.

Course Material Enhancement

• Regularly update and improve course materials to reflect new advancements in performance marketing.

Outreach and Prospecting

• Promote IIDE's digital marketing curriculum, particularly performance marketing, to potential students in colleges across Mumbai. Emphasize career prospects post-course completion.

Innovative Teaching Methods

• Innovate and adapt teaching methods based on classroom experiences to improve learning outcomes, especially in performance marketing.

Self-Development

• Stay updated on all digital marketing fields taught at IIDE, including Social Media Marketing, AdWords, SEO, Email Marketing, and others, with a special focus on performance marketing.

Customization

• Tailor course materials and teaching strategies to meet the needs of diverse learners, adjusting content based on their proficiency, particularly in performance marketing.

Other Day-to-Day Responsibilities:
Industry Insights

• Track and present relevant case studies, trends, and best practices in performance marketing during training sessions.

Student Progress Monitoring

• Track student progress and provide insights to the reporting manager for interventions to address any gaps in understanding.

Assessment Creation

• Develop MCQs, pre-tests, and post-tests to evaluate the effectiveness of courses delivered and student comprehension, particularly in performance marketing.

Records Maintenance

• Maintain detailed records of classroom sessions and create new educational resources, with an emphasis on performance marketing.

Classroom Optimization

• Ensure a well-prepared classroom environment conducive to learning, including IT setup and assessments for performance marketing modules.

Requirements
Must Have

• 1-3 years of hands-on experience in Digital Marketing with a strong focus on performance marketing, ideally within an educational setting.

• Excellent communication skills to confidently deliver training sessions lasting 2 to 4 hours.

• Strong written and verbal communication proficiency.

• Punctuality and discipline for timely and impactful training sessions.

• Patience and sensitivity to accommodate varying learning levels among trainees.

• A collaborative mindset with a passion for digital marketing and teaching, particularly in performance marketing.

• Residing in Mumbai.

Should Have

• Proven experience in adapting and enhancing course content and teaching techniques.

• Experience in effective student outreach and enrollment efforts.

• Ability to develop educational assessments and monitor student progress.

Nice to Have

• Experience in creating industry-specific case studies and insights.

• Expertise in other digital marketing domains, such as Social Media Marketing, AdWords, SEO, etc.

Education:

• Any graduate or postgraduate degree, with no specific specialization required.

Skills Required