Performance Marketing Specialist

Year    TS, IN, India

Job Description

Senior Google Ads & Meta Ads Expert (Product-Based Marketing)



Location:

Hyderabad (On-site)

Experience Required:

5+ Years

Employment Type:

Full-Time

Department:

Digital Marketing

Job Overview

We are looking for a

highly dedicated and performance-driven Google Ads & Meta Ads Expert

to lead and manage our

in-house digital marketing team

. The ideal candidate must have

strong hands-on experience in product-based advertising

, specifically managing

Google Ads and Meta (Facebook & Instagram) Ads

, and must be based in

Hyderabad

with the ability to work

on-site at our office

.

This is a

leadership role

requiring strategic thinking, execution excellence, and team management skills.

Key Responsibilities

Plan, execute, and optimize

Google Ads and Meta Ads campaigns

for product-based businesses Manage end-to-end paid marketing strategy including

search, shopping, display, remarketing, and social ads

Lead and mentor the

in-house digital marketing team

, ensuring performance and accountability Analyze campaign performance and optimize for

ROAS, CPA, CTR, and conversions

Conduct keyword research, audience targeting, and A/B testing of ad creatives and landing pages Manage and optimize

product catalogs, feeds, and tracking pixels

Monitor budgets, forecasts, and ensure maximum ROI Stay updated with the latest trends, algorithm updates, and best practices in paid advertising Coordinate with design, content, and product teams for campaign execution Prepare performance reports and present actionable insights to management
Required Skills & Qualifications

5+ years of proven experience

in Google Ads and Meta Ads (mandatory) Strong experience in

product-based / eCommerce advertising

Prior experience working in

Hyderabad

(local market understanding preferred) Proven ability to

manage and lead an in-house marketing team

Expertise in: Google Search, Shopping, Display & YouTube Ads Meta Ads (Facebook & Instagram) Conversion tracking, GA4, Google Tag Manager Strong analytical and decision-making skills Excellent communication and leadership abilities Highly

dedicated, performance-oriented, and self-driven


Must-Have Criteria

Hyderabad-based candidate only Willingness to work

100% on-site

Hands-on expertise (not agency-only or theoretical knowledge) Long-term commitment and dedication
Preferred Qualifications

Experience scaling high-budget ad accounts Background in managing multiple product categories Experience working in fast-paced, growth-focused environments
What We Offer

Competitive salary based on experience Opportunity to lead and build a strong in-house digital marketing team Growth-oriented work culture Long-term career opportunity with performance-based rewards
Job Types: Full-time, Permanent, Freelance

Pay: ₹15,000.00 - ₹100,000.00 per month

Work Location: In person

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Job Detail

  • Job Id
    JD5011315
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    TS, IN, India
  • Education
    Not mentioned
  • Experience
    Year