Plan, execute, and optimize paid ad campaigns across platforms like Google Ads, Meta (Facebook & Instagram), YouTube, and LinkedIn.
Generate high-quality leads while maintaining cost-efficiency and improving conversion rates.
Design and tweak marketing funnels, including automation workflows using AI tools where applicable.
Create, curate, and distribute marketing content across email, social media, and ad networks.
Implement and manage email marketing campaigns with a focus on performance.
Monitor key marketing metrics (CPL, CTR, ROAS, etc.), generate reports, and make data-backed decisions.
Use GA4 and other analytics tools to track, measure, and optimize campaign performance.
Coordinate with design/content teams to develop effective creatives for campaigns.
Contribute to improving brand visibility and expanding digital reach.
Stay updated with industry trends, emerging channels, and marketing technologies.
Job Type: Full-time
Application Question(s):
Can you join immediately?
Are you willing to work in Perumbakkam?
Experience:
Performance marketing: 5 years (Required)
Work Location: In person
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