Job Description

Performance Marketing Specialist - U.S. Market (Zoho Services)

Location: Remote (India-based)

Type: Full-time

Experience: 3-5 years in paid digital marketing with U.S. audience experience

-About Evoluz: Evoluz Global Solutions is a trusted Zoho implementation company with clients across the U.S., South Africa, Australia and The Middle East We've implemented over 1500 licenses, helping businesses streamline operations through smart Zoho One solutions. As we scale, we're looking to build a performance-driven marketing engine to generate more qualified leads in the U.S. market.

-Role Overview: We're seeking a Performance Marketing Specialist with hands-on expertise in running paid ad campaigns across platforms like Google, LinkedIn, and Meta, specifically targeted at the U.S. B2B audience. You'll be responsible for generating high-quality leads, optimizing campaign performance, and driving measurable ROI.

-Key Responsibilities:

Plan and execute paid marketing campaigns targeting the U.S. market across Google, LinkedIn, and Meta

Research, define, and test audience segments for Zoho-related services

Write and optimize ad copies, landing pages, and CTAs

Manage budgets, bids, and pacing for performance campaigns

Monitor and optimize KPIs like CPL, CTR, ROAS, and lead conversion rate

Collaborate with the sales and content team to align messaging and targeting

Analyze campaign performance and create weekly/monthly performance reports

Stay updated with platform algorithm changes and emerging ad trends

- Requirements:

3-5 years of hands-on experience with Google Ads, LinkedIn Ads, and/or Meta Ads

Proven experience running lead generation campaigns for U.S.-based B2B audiences

Strong knowledge of Zoho CRM, Zoho Campaigns, or similar tools (bonus)Proficiency in Google Analytics, UTM tracking, and performance reporting

Strong communication skills and ability to work across teams

Willingness to work partially overlapping U.S. time zones for coordination

Job Types: Full-time, Permanent, Part-time, Freelance
Contract length: 24 months

Pay: ?25,000.00 - ?35,000.00 per month

Expected hours: 43 per week

Benefits:

Provident Fund Work from home
Schedule:

Day shift Evening shift Monday to Friday Morning shift Night shift Rotational shift
Experience:

Google Ads, LinkedIn Ads, and/or Meta Ads: 4 years (Required) lead generation campaigns for U.S.-based B2B audiences: 4 years (Required) Zoho Campaigns: 4 years (Required) Google Analytics: 4 years (Required)
Work Location: Remote