Performance Marketing Specialist

Year    Patiala, PB, IN, India

Job Description

We are looking for a

Performance Marketing Manager

who can take complete ownership of client performance campaigns--from content evaluation to ad execution and result delivery.

The ideal candidate understands

what converts

, knows how to guide creatives, and can scale campaigns profitably across platforms.

Key Responsibilities



Plan, execute, and optimize

paid performance campaigns

on Meta (Facebook & Instagram), Google Ads, and other platforms Analyze client content and

suggest improvements for better conversions

Coordinate with video editors & designers to create

high-converting ad creatives

(reels, videos, static posts) Write or guide

ad copy, hooks, and CTAs

aligned with campaign goals Monitor daily performance metrics (CPL, CPA, ROAS, CTR, conversions) Scale winning campaigns and pause underperforming ads Conduct A/B testing for creatives, audiences, and funnels Share regular

performance reports and insights

with the internal team/clients Work closely with account managers to align performance goals with business objectives

Required Skills & Experience



2+ years of hands-on experience in

Performance Marketing

Strong experience with

Meta Ads Manager & Google Ads

Clear understanding of

funnels, lead generation & e-commerce campaigns

Ability to analyze creatives and suggest

data-backed improvements

Experience working with

editors/designers

to build converting ads Strong analytical and problem-solving skills Knowledge of tools like Google Analytics, Meta Pixel, Conversion APIs is a plus

What We're Looking For



Result-oriented mindset (performance > vanity metrics) Strong creative sense + analytical thinking Ownership mentality -- you treat client results like your own business Ability to work in a fast-paced agency environment

What We Offer



Opportunity to work with multiple brands & industries Creative freedom to test, learn, and scale Growth opportunities within the agency Performance-based incentives

How to Apply



Share your resume along with:

Past campaign results (screenshots or case studies preferred) Platforms you've handled Industries you've worked with
Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹40,000.00 per month

Benefits:

Paid time off
Work Location: In person

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Job Detail

  • Job Id
    JD4964012
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Patiala, PB, IN, India
  • Education
    Not mentioned
  • Experience
    Year