Job Description

PRIMARY RESPONSIBILITIES:

? Develop and execute paid media campaigns across multiple digital platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc.

? Conduct keyword research, competitor analysis, and audience targeting to optimize campaign performance.

? Monitor and analyze campaign metrics and KPIs to identify trends, insights, and areas for optimization.

? Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance with client goals.

? Generate regular reports to showcase campaign performance and provide actionable recommendations.

? Collaborate with internal teams, including content creators and designers, to ensure cohesive campaign execution.

? Stay updated on industry trends, platform updates, and best practices to drive innovation and improve campaign effectiveness.

? Conduct A/B testing and other experiments to optimize campaign elements, including ad copy, landing pages, and targeting.

? Provide strategic recommendations to clients based on data-driven insights and campaign performance analysis.

? Stay informed about industry trends, competitor activities, and emerging technologies to proactively identify opportunities for growth.

Location - Marol

Work days - 5 (hybrid)

Timings - flexible

Job Type: Full-time

Pay: ₹40,000.00 - ₹45,000.00 per month

Benefits:

Flexible schedule Leave encashment Paid time off Work from home
Experience:

total: 2 years (Preferred)
Work Location: In person