Performance Marketing Specialist

Year    KL, IN, India

Job Description



We are looking for a

Performance Marketing Specialist

with at least

1 year of hands-on experience

in managing paid ads, SEO, and AI-based marketing tools. The ideal candidate will be responsible for planning, executing, optimising, and reporting digital marketing campaigns across Google Ads, Meta Ads, and organic search channels.

Key Responsibilities



Plan, create, and optimise

Google Ads

campaigns (Search, Display, Video, Performance Max). Manage and scale

Meta Ads

campaigns (Leads, Sales, Engagement, Traffic). Conduct keyword research, on-page optimisation, and basic technical SEO. Perform competitor analysis and audience research. Create, monitor, and optimise campaigns to achieve target CPL, CPC, ROAS. Track performance using

Google Analytics

, Search Console, and Ads Manager. Generate weekly/monthly performance reports with insights and improvements. Use

AI tools

(ChatGPT, Gemini, automation tools, ad copy generators) to improve ad creatives, captions, and workflows. Coordinate with the design/content team for creatives, landing pages, and ad assets. Stay updated with new ad features, industry trends, and algorithm changes.

Required Skills



Google Ads

(Search, Display, Video, PMAX)

Meta Ads

(FB + Instagram campaigns)

SEO

(On-page, Off-page basics, Keyword Research)

AI Tools

(ChatGPT, automation tools, content/creative AI tools) Strong analytical & reporting skills Basic understanding of landing pages, funnels, and audience targeting Good communication and teamwork skills

Qualifications



Any degree or diploma related to Marketing / Business / IT (preferred) Google Ads / Meta Blueprint certifications (optional but added advantage)

Why Join Us?



Work directly with active brands and live campaigns Learn advanced performance marketing tools Fast-growth environment with training support
Job Type: Full-time

Pay: ?15,000.00 - ?20,000.00 per month

Work Location: In person

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Job Detail

  • Job Id
    JD4801518
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    KL, IN, India
  • Education
    Not mentioned
  • Experience
    Year