Plan, execute & optimize paid campaigns across Meta (Facebook & Instagram) and Google Ads (Search, Display, Shopping, YouTube).
Collaborate with creative teams to produce scroll-stopping ad copies & creatives tailored for lifestyle and premium consumer audiences.
Implement A/B testing, audience segmentation, and landing page optimization to improve campaign efficiency and ROAS.
Design and Manage CRM & WhatsApp API campaigns for customer engagement, retention, and lifecycle marketing.
Monitor & analyze key performance metrics (CAC, ROAS, CTR, conversions) and deliver actionable insights.
Stay updated with latest performance marketing trends, platform updates, and best practices relevant to lifestyle brands.
Build & maintain performance dashboards for quick reporting and decision-making.
Experience: 2 + years
Job Type: Full-time
Pay: ₹600,000.00 - ₹1,200,000.00 per year
Application Question(s):
Do you have relevant experience in handling retail brands Yes or No
Experience:
Performance marketing: 2 years (Required)
google and meta ads for retail: 2 years (Required)
Work Location: In person
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