Job Description

About Umiko Web:

Umiko Web is a

full-service digital marketing agency

that delivers

data-driven marketing solutions

for clients across industries. We specialize in

performance marketing, PPC, and social media advertising

, currently working with top real estate clients to generate high-quality leads, increase conversions, and maximize ROI.

Job Overview:

We are looking for an

experienced Digital Marketing Manager

with strong expertise in

Google Ads and Meta Ads

, specifically for

real estate clients

. The candidate will

lead and manage the entire PPC/social media team

, oversee campaign strategy, execution, and optimization, and ensure the delivery of measurable results.

Key Responsibilities:

Lead the planning, strategy, and execution of

Google Ads campaigns

(Search, Display, Video, and Shopping Ads). Lead the planning, strategy, and execution of

Meta Ads campaigns

(Facebook, Instagram, Messenger).

Manage the entire PPC/social media team

, assign tasks, provide guidance, and monitor performance. Conduct

keyword research, audience segmentation, and competitor analysis

for real estate campaigns. Monitor campaign performance, analyze data, and provide

actionable insights

to improve ROI, CTR, CPL, and conversion rates. Oversee

A/B testing

of ad creatives, copy, and landing pages to optimize performance. Develop

monthly/quarterly strategies

for scaling campaigns and client growth. Prepare

performance reports

for clients and internal management. Collaborate with content, creative, and SEO teams to develop

high-converting ad creatives and landing pages

. Ensure

budget management, bid strategy optimization, and compliance

with Google and Meta ad policies. Stay updated on

industry trends, emerging tools, and platform updates

to maintain a competitive edge. Mentor, train, and motivate team members to maintain high productivity and professional growth.

Required Skills & Competencies:

Expert-level knowledge of

Google Ads, Meta Ads, PPC, SEM, lead generation, and paid social campaigns

. Strong experience in

real estate digital marketing campaigns

. Proven ability to

lead and manage a team

of PPC/social media specialists. Strong analytical skills to interpret

campaign metrics and ROI

. Excellent leadership,

communication, and team management skills

. Proficiency in

Google Analytics, Tag Manager, conversion tracking

, and campaign reporting tools. Ability to develop

strategic marketing plans

and ensure their execution across multiple campaigns.

Experience Required:

5+ years of experience

in digital marketing with

hands-on expertise in Google Ads and Meta Ads

. Prior experience working with

real estate clients

is mandatory.

Education:

Bachelor's degree in

Marketing, Business, Digital Marketing, or a related field

. Google Ads and Meta Blueprint certifications preferred.

What We Offer:

Lead high-impact campaigns for top

real estate clients

. Opportunity to manage and mentor a

dynamic PPC/social media team

. Exposure to

advanced digital marketing tools and strategies

. Competitive salary with

performance-based incentives

. Collaborative and growth-oriented work environment.
Location :- Noida secotr 63,C Block C 76

Job Types: Full-time, Permanent

Pay: ₹300,000.00 - ₹500,000.00 per year

Work Location: In person