Job Description

We are looking for a

data-driven Performance Marketing professional

to plan, execute, and optimize paid marketing campaigns across digital channels. The ideal candidate will have hands-on experience driving

customer acquisition, traffic, and conversions

for an e-commerce business using measurable, ROI-focused strategies.

Key Responsibilities

Plan, launch, and optimize

paid campaigns

across Meta (Facebook & Instagram), Google Ads (Search, Display, Shopping, YouTube) Manage

daily budgets, bidding strategies, and audience targeting

to achieve ROAS goals Analyze campaign performance and implement

data-driven optimizations

Conduct

A/B testing

on creatives, audiences, and landing pages Work closely with design and content teams to create

high-converting ad creatives

Monitor funnel performance and improve

user acquisition and retention

Manage retargeting and remarketing campaigns Prepare regular performance reports and insights for leadership
Requirements

2-3 years of hands-on experience

in performance or digital marketing Strong experience with

Meta Ads and Google Ads

Good understanding of

e-commerce funnels and conversion tracking

Experience with

Pixel, GA4, and conversion APIs

Strong analytical skills and data interpretation ability Ability to manage multiple campaigns simultaneously Excellent communication and collaboration skills
Preferred Qualifications

Experience in

D2C or fashion e-commerce brands

Familiarity with tools like

Google Analytics, Google Tag Manager, Shopify, WebEngage, Clevertap, or MoEngage

Knowledge of

Amazon Ads / marketplace ads

is a plus
What We Offer

Opportunity to work with a

fast-growing e-commerce brand

Performance-based growth and learning opportunities Collaborative and results-driven work culture Competitive salary and incentives
Job Type: Full-time

Pay: ₹25,000.00 - ₹40,000.00 per month

Benefits:

Provident Fund
Work Location: In person