Job Description

Role:

Performance Marketing Manager (Multi-Geo, Multi-Platform | Amazon SEO & Ads)

CTC: Competitive Salary(Decent hike on Current CTC)

Location

: Mumbai

About the Role

We are looking for a highly skilled and data-driven Performance Marketing Manager to manage and scale paid advertising campaigns across multiple platforms and geographies. This role involves end-to-end ownership of performance campaigns on Amazon, TikTok Shop, Meta, Google, Mercado Libre, and other marketplaces, with a strong focus on driving brand awareness, traffic, and revenue growth.

Key Responsibilities

Multi-Platform Campaign Management

Plan, execute, and optimize paid advertising campaigns across Amazon Ads, TikTok Shop Ads, Meta (Instagram & Facebook), Google Ads, Mercado Libre, and other marketplace platforms Ensure campaigns are aligned with objectives related to awareness, acquisition, and sales

Strategy, Targeting & Execution

Develop full-funnel paid marketing strategies tailored to different geographies (US, EU, LATAM, Asia, etc.) Define and refine audience segmentation and targeting strategies Conduct competitor analysis and market research to identify growth opportunities

Performance Optimization

Monitor campaign performance daily across all platforms Optimize budgets, bids, keywords, placements, and creatives to improve ROAS and CAC Run A/B tests on creatives, landing pages, audiences, and messaging Scale high-performing campaigns and pause underperforming ones

Cross-Platform & Marketplace Coordination

Align paid campaigns with marketplace strategies on Amazon, TikTok Shop, and Mercado Libre Coordinate ads with product launches, influencer campaigns, promotions, and major sales events Work closely with creative teams to produce high-performing ad assets

Reporting & Analytics

Prepare weekly and monthly performance reports with insights and recommendations Analyze trends across CTR, CPC, conversions, ROAS, and customer behavior Track performance using tools such as Google Analytics, Meta Ads Manager, Amazon Console, and TikTok Ads Manager

Growth & Scaling

Test new ad formats, beta features, and emerging platform opportunities Expand campaigns into new geographies with localized optimization Drive continuous improvement in ROI, traffic quality, and overall sales performance

Requirements

3-6+ years of experience in performance marketing or paid advertising Hands-on experience with Amazon Ads, TikTok Shop Ads, Meta Ads, Google Ads, and marketplace advertising Strong understanding of global markets and cross-geo campaign execution Analytical mindset with the ability to interpret data and optimize performance Experience managing large budgets and improving ROAS and CAC Strong communication, problem-solving, and project management skills Ability to manage multiple campaigns in a fast-paced environment

Apply Now!

Job Type: Full-time

Application Question(s):

What is your current CTC? (mandatory)
What is your notice period? (mandatory)

Experience:

Google Ads: 1 year (Required) Meta Ads: 1 year (Required) Amazon Ads: 1 year (Required)
Work Location: In person