We are looking for a results-driven Performance Marketing Executive to plan, execute, and optimize paid digital campaigns across multiple platforms. The role focuses on driving measurable outcomes such as leads, sales, app installs, and ROI.
Key Responsibilities:
Plan, execute, and manage paid campaigns on Google Ads, Meta (Facebook & Instagram), YouTube, and other platforms
Optimize campaigns for CPA, ROAS, CTR, and conversions
Conduct A/B testing on ad creatives, copies, landing pages, and audiences
Monitor daily performance and prepare weekly/monthly performance reports
Manage budgets and ensure efficient spend allocation
Perform keyword research, audience targeting, and retargeting strategies
Collaborate with design and content teams for ad creatives
Track performance using tools like Google Analytics, Meta Ads Manager, and Tag Manager
Requirements:
1-3 years of experience in performance or digital marketing
Strong analytical and optimization skills
Hands-on experience with paid ads platforms
Good understanding of funnels and conversion tracking
Job Type: Full-time
Pay: ?18,000.00 - ?27,000.00 per month
Work Location: In person
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