Performance Marketing Manager (PPC & Digital Strategy)
About the Role
We are looking for an experienced and analytical
Performance Marketing Manager
to be our in-house expert in paid media. You will take ownership of the entire paid digital strategy, focusing on driving profitable growth, high ROAS, and continuous campaign optimization across key platforms.
Key Responsibilities
Paid Media Strategy:
Plan, develop, and lead all paid media activity across
Google Ads, Facebook, and Instagram
.
E-commerce & Analytics:
Master key tools like
Performance Max
and
GTM
. Leverage platforms like
Google Analytics
and
Data Studio
to provide data-driven insights and optimize funnels for e-commerce platforms (Magento, Shopify, or WordPress).
Optimization & Budgeting:
Manage and monitor large PPC/digital budgets, driving down CPA and boosting ROAS/CTR. Identify future opportunities and implement continuous optimization cycles.
Technical Expertise:
Manage product feeds, bid automation, and scale high-budget client accounts.
Reporting:
Analyze and report on campaign statistics (ROAS, CTR, ACoS, etc.) to key stakeholders.
Knowledge of SEO principles is a benefit.*
Requirements
3+ Years
of hands-on, expert-level PPC experience.
Degree in Marketing, Business, or a related field is essential.
Expertise in platforms including
Google Ads, Facebook Ads, Google Analytics, and AMS
.
Must have experience working with e-commerce platforms like
Magento, Shopify, or WordPress
.
Strong analytical, organizational, and communication skills.
Why Join Us?
5-day work week
Event celebrations, certifications & career growth
Yearly increments & joining perks
Birthday leaves
Have you worked on Performance Max, GTM, or automation campaigns? Please provide details.
Which analytics or advertising tools have you worked with (e.g., Google Analytics, Google Data Studio, Sellics)?
What is your current CTC, expected CTC, and notice period?
Experience:
PPC Campaign Management: 3 years (Required)
Work Location: In person
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